With over 400,000 visitors coming to the Salone, it was inevitable that eventually the world’s music scene would catch up with the Festival of Design
Here are our highlights of the 2018 Milan Design Week ( after hours )
For the third year in a raw, Seletti, the Italian design brand, in collaboration with the Paridevitale agency, invaded the 5VIE district with its fun and original spirit, promoting the most Pop party of the Design Week.
With more than 3.000 people joining in, the street parade criss-crossed the City and everyone was invited to celebrate creativity and design by joining the alternative parade of floats, music, dancing and performances.
![Wallpaper* & Toiletpaper Party [pt 1/3] @ Salone Milan 2017](https://www.dedeceblog.com/wp-content/uploads/2017/05/toiletpaper-wallpaper-party-salone-milan-2017-5-440x440.jpg)
Toiletpaper and Wallpaper* Magazine ( together with event organiser Paride Vitale ) hosted a very crazy and exclusive party for Charley Vezza’s ( Gufram Creative Director ) 3oth birthday, at the majestic Royal Room in Milan’s Central Station
The “Toiletpaper Lasagna Party” was held at Sala Venezia in Milan – a 1950’s, old style ballrooom and restaurant,
The mood was “Italian seaside resort circa 196o’s” with a live band, an accordion player, and a glitter ball— and hours of sweaty, silly dance revelry ( euro style ! .
Toiletpaper is a bi-annual magazine made up solely of surreal and ambiguous images.
It contains zero text or ads ( except for the long list of contributors, assistants, stylists and producers), contains only full page color photograph spreads that appropriate the slick production values of commercial photography, to deliver surreal, beautiful (or repulsive) images.