Lee Broom @ Salone Milan 2013

Lee Broom @ Salone Milan 2013

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For Milan Design Week, Lee Broom brought his London Crystal Bulb Shop to Spazio Pontaccio in the Brera District.

The Milan shop created an immersive environment, while showcasing a series of new products based on the Crystal Bulb.

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First presented during the 2012 London Design Festival, Broom’s installation is a contemporary take on a traditional general store with a surrealist twist.

The installation recalls the shopkeepers of Broom’s Shoreditch London base, with heritage elements juxtaposed by the contemporary architecture of the delightful multi-room spaces.

Lee Broom transformed the temporary space with a stunning installation and retail shop complete with its own entrance and shopfront.

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Lee has now expanded the Crystal Bulb range, launching a frosted version of the bulb, a chandelier and table light.

lee broom crystal shop milan 2013

Lee Broom at his Crystal Bulb pop up store in milan

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The Crystal Bulb Shop – Milan

Until end of May 2013

Spazio Pontaccio – The Design Boutique

Via Pontaccio 18

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